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Why culture is key to drive innovation

Watch out! This article is quite fact driven! (but contains some very interesting information) The most crucial elements to drive results in a company are 1). a corporate culture that supports...

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Compare Group

Designing a revolutionizing online intermediating shopping service Result: An ambitious and differentiating development plan, ready to be implemented by the organisation Project: Design research &...

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AEGON

Designing a future proof service for a rapidly changing market. Result: For the first time in the history of AEGON a complete customer focused service design project was initiated together with all 4...

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Schiphol

Defining & exploring Innovation Domains for future airport development Result: Together with Schiphol Airport Planning and Strategy we’ve defined and explored several innovation domains, based on...

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Bridging the gap between Marketing and Development

Unfortunately we see that the bigger a company gets the more each department will tend to work in separation, sometimes even based in different cities or countries. Within such so called ‘silo...

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Spiked Cycles

Designing a complete brand experience around a new breed of innovative, slick, electric Dutch cycles. Result: A completely new brand experience strategy for the upcoming years, extending the...

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Borgesius Convenience

Designing three completely new on-board food experience concepts for the KLM brand ‘Delicious’. Result: New experiences that completely fit the new direction of KLM and match the needs of the...

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The KIST, a fast track to growth

The past four months Koos has spent > 1000 hours developing the KIST, the ‘Koos Innovatie Strategie Traject’.  It’s an intensive crash course,  which provides our clients with a structured approach...

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Strategic platform – Giving direction and inspiration to your innovation efforts

Get more out of your innovation efforts When you take the time to build a solid strategic platform you’ll find that you’ll quickly increase your innovation power and see your efforts becoming more...

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John’s Phone

John’s Phones are a global success and triggered a social media viral around the world, reaching millions of people. John’s asked Koos to help them turn their success formula into an innovation plan...

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